Hamilton Wood Type Specimen Sheets

Hamilton-wood-type-specimen-sheets-parse-parcelThe first time I visited Florence I suffered from Stendahl syndrome. No, I am not kidding. I was in the my early twenties and had never seen so much beauty in one place.  It was overwhelming.  The syndrome itself can cause rapid heartbeat, dizziness, confusion – even hallucinations in some people who experience something of enormous significance, mostly pertaining to art. If you’ve been following P&P you know my love of paper, but when it comes to the craft of print, especially letterpress, I am truly awestruck.  With a collection of 1.5 million pieces of wood type and more than 1,000 styles of sizes and patterns, The Hamilton Wood Type and Printing Museum is the only museum dedicated to the preservation, study, production and printing of wood type. I’m fairly certain if I ever visit the Hamilton Wood Type and Printing Museum I’d surely suffer a relapse. So when I received the final limited edition Hamilton Wood Type specimen sheets from Appleton Coated you can understand why I got a little dizzy.

Paper Resource: New Mohawk Carnival + Via Swatchbook

new-mohawk-carnival-via-swatchbook-parse-and-parcelSome might say when it comes to organization I’m a bit obsessed. But when you’re dealing with hundreds of paper samples every day, organization is the key to overcoming overwhelm. The paper mills understand this, so they try to make the process of showcasing their products easier via swatchbooks. Over the years the mills have tried to get inventive with their design, the most recent to deviate from the standard format was Mohawk.  I give them props for trying something different but honestly the format was not user friendly. So you can imagine my excitement when I learned they were redoing their swatchbooks. The first shipment arrived in The Sample Studio this week and let me just say the new Mohawk Carnival + Via Swatchbook is so worth the wait.

Accent Opaque: The A-List

Accent_Opaque_the_a_list
All images via Katie Benjamin Steed

When it comes to ink on paper, nothing shows the craft of print better than stunning photography. While most of the work to perfect the image is done during pre-press and production, one component that can make or break a project featuring heavy photography is paper selection. One of the best examples I’ve seen featuring photography is the recent promotion on Accent Opaque, The A-List.

Vistaprint Logo Redesign

vistaprint-logo-redesignDespite what people may say about print’s decline, the folks at Vistaprint have done quite well during their 19 year tenure, generating more than $1.2 billion in revenue in 2013 alone. Which makes their recent logo redesign, featuring a large amount of overlays in a custom alphabet, even more puzzling to me.

Chalkboard Art Reimagined – wallCHALKER™

wallCHALKER-parse-and-parcelIf you’ve been following Parse & Parcel on twitter or facebook, you know we’re big fans of designer Dana Tanamachi. While we love all of her work, her chalkboard art installations are among our favorites. We’re so inspired we want to incorporate this technique into our new sample studio space, but how? We love the look, but the idea of taping and painting seems overwhelming under normal circumstances – never mind in the midst of a move. We almost gave up on the idea, but then we remembered wallCHALKER, the new product from MACtac.

Print Promo: LIVE on Cougar

domtar-cougar-liveboldly-1I love summer. Maybe it’s because it reminds me of being a kid, the days were long and filled with possibilities.  By 8:00 am my sister and I were up and headed out the door, we’d round up our friends and off we’d go to explore, play, create  –  live .  We didn’t worry about what to wear or if we’d look like dorks doing something, we just had fun. As adults we sometimes forget what it’s like to live each day with this sense of curiosity and adventure. The new print promotion by Domtar, LIVE on Cougar, reminds us to do just that – LIVE.

Design For Good – Ideas That Matter

Ideas-that-matter
Ideas That Matter is a grant initiative founded by Sappi designed with the design community in mind. Creatives are frequently asked to donate their services to create campaigns for non-profits. Sappi developed a grant program to help offset the cost of production for collateral to help raise awareness and assist in fund-raising for the cause at hand.

Founded in 1999, Ideas That Matter has funded more than 500 programs globally. Over $12 Million has been granted to non-profit projects that reflect the on-going commitment in the design community to use design in combination with innovative thinking to solve social problems. The deadline for applying for the 2014 grant is July 11th. In the meantime check out Charity Ball, one of the many innovative nonprofit programs supported in part by Ideas That Matter.

Spec Rep Secrets: Start with the Envelope

Colorful identity system by Stitch Design

As a paper rep, my favorite projects to work on with designers were identity systems. They always seem to be the ones that offered the most freedom, especially when it comes to paper specification. Typically once the design elements are established, the focus turns to print and paper. So when it came time to pick the stocks for Parse & Parcel, I figured I got this. After all, paper is my specialty.  But like a bride to be planning her wedding, I got so caught up in the details that I forgot my own rule when it comes to identity design. Start with the envelope first.

Paper Resource: Neenah Cabinet Update

neenah-cabinet-parse-parcelYou know we love anything that makes accessing paper, and paper info easy. So we were thrilled to see our friends at Neenah just released a new version of their online paper resource tool – CabinetTM. Now you can gain access to all of Neenah’s swatchbooks online, so when you need to reference a sheets size, basis weight or color availability you’re not SOL if you don’t have the swatchbook handy.

Paper Promo: Feel, Think, Do – Haptic Design

Did you know people who rely solely on touch and no images feel a stronger connection to a product? It’s true, it’s been proven in a recent study on haptics (sense of touch). As someone who loves paper I wasn’t surprised to hear this, but it did offer an explanation as to why I gravitate towards papers with a tactile finish and nice heft to them. Show me a print sample featuring a blind emboss and there’s a good chance you’ll never see it again. Needless to say, I was a little woozy when I saw the new promotion about haptic design from Neenah Paper called feel think do.
haptic-design-promo-parse-and-parcel