Interactive Print

Ed15_promoPaper has been around forever, it’s the original communicator. Ed 15 – Interactive Print from NewPage shows how paper + print just keep getting better. Finding new ways to connect to the audience as well as with other media, proving collaboration trumps competition anytime.

To have that kind of staying power, print has been re-imagining itself since Gutenberg invented the printing press. Just look at the current ways it’s engaging with other media to convert readers via augmented reality, QR codes, or SMS technology. If that wasn’t enough proof, the piece showcases a variety of print techniques from using thermochromatic inks that reveal themselves with sunlight, heat, touch, UV, even water. Want to see it for yourself? Join us to receive an invitation to Parse & Parcel.