When I was a kid I couldn’t wait until I turned 18. I was so annoyed by adults telling me what to do all the time – clean your room, practice the clarinet, be nice to your sister. Sheesh. To me, turning 18 meant freedom. After all, I would technically be an adult and that meant I could do what I want, right? Yeah, I know. But the one thing about turning 18 that remains as true today as it was all those years ago is the right to vote. Given the state of today’s politics, I can think of no greater privilege. So when Parse & Parcel was asked to participate in the AIGA Get Out the Vote exhibit, I leapt at the chance to be a part of it.
AIGA’s Get Out the Vote campaign calls on the power of design to motivate the American public to register and show up to vote on election day. Designers are encouraged to join the campaign by designing and sharing a poster. AIGA has partnered with the League of Women Voters to present an online gallery of non-partisan posters for printing and public distribution. In addition there are two exhibitions that coincide with both the Republican National Convention in Cleveland (July 18 – 21) and Democratic National Conventions in Philadelphia (July 25-28), as well as the AIGA Design Conference in Las Vegas this fall (October 17 – 19).
Parse & Parcel was a local sponsor for the Cleveland exhibit, providing paper for all of the posters printed for the local exhibition. The design for the national campaign was created by our friends at the Studio of Christine Wisnieski, and she and her team did an amazing job creating a vibrant and unified design.
The exhibit opened here in Cleveland earlier this month and is so worth a visit. Occupying the space at the Galleries at CSU, you cannot miss this amazing display of poster design created by some of the industry’s top talent. I was struck by the diversity in design and message, both provocative and patriotic in nature.
I have to say the posters looked awesome, and the designs turned out great printed digitally on Neenah Environment PC 100, with heavy duty ink coverage I might add. Props to our friend Jenn Visocky O’Grady from AIGA for directing such an inspiring and stunning exhibit and letting P&P join in the fun. And kudos to our friends at Millcraft for providing the vinyl substrate and Repros for the installation – here’s a peek at that process.
Make sure to add the Get Out the Vote exhibit to your calendar this summer or Fall, and then get out and vote on election day!
Images: BTHOMASHART PHOTOGRAPHY